Digital Marketing role can vary depending on the company on what goals it needs to achieve. A beginners role can be a digital marketing assistant, analyst or content creator.
Often, you need to know if your website ranks for a particular search query. Search queries are basically Search Terms that people type into the search bar. Google Search Analytics tool on the Google Webmasters Search console is the best place to find specific keywords people search to find your website. It provides the position your
Sites to remain trusted and searched on Google or Bing get ranked higher when you have SSL Certificate installed on your website. Even if you do not sell anything online installing this certificate makes sure your site is recognised as a trusted source by the search engines. SSL stands for Secure Sockets Layer which gives
A landing page is one of the first pages where a visitor lands when clicking on your Ad. Its very purpose is to have a single Call to Action (CTA) button to find leads and increase conversions. A well-designed landing page simply asks the visitor to provide his/her name and email address in return to
