Category: Sales and Marketing

What are the recent trends in Email Marketing?

Is it true that static and old-fashioned email marketing is dead and might not be enough to grab your audience attention? Do you think people who do not respond to your email messages are not reading your emails anymore or they are just lying there in their spam/junk folder?   More than 95% of your

Why You Need a Header and Footer for Your Website?

A website brings an online presence to your business, even for your personal blog. You have all your important pages and posts published and get them linked to each other. While designing a website I usually need to set certain elements first, what first comes to my mind is placing a well-designed Header and Footer.

Lead generation software for small businesses

  Small Businesses can make use of tools and software to reduce the time and help convert a lead to a customer. A lead is the most important factor that leads to a sale. Leads can be any person or business that may be interested in your product or service, these leads can be collected through

Why waiting customers can move to your competitor?

© Can Stock Photo / Lomachevsky    Convert the leads into paying customers before they are attracted towards a competitor. This is the key to ensuring all your hard work, efforts and money put into getting leads turn out to be fruitful. With all our lead generation tactics, we have made the customer ready to

Final Tips To Develop A Brand Name

  On my last post, I have discussed a few tips to create a killer brand. In today’s post, I will discuss the final tips for branding. Any business needs a heart and it is the brand. If it is an existing brand, you would have to think about being consistent. If it is a fresh

Effective Marketing Methods For Generating Leads

  Would you like to learn some cheap and effective marketing tactics? Are you looking to generate leads quickly and effortlessly? If yes, then here is where you will find key details about various marketing methods. After the previous posts on the importance of marketing for lead generation, it is now important to jump in

Tips To Create A Killer Brand Name For Your Small Business

We have already discussed three simple approaches to boost your brand. But today it’s something more. We will give away a few tips that can help in creating the killer brand for your small business. Understand that No Good brand, No success! You can find immense information on developing an existing brand but what about

Lead generation methods for small and medium sized companies

Now since we know the importance of lead generation, let’s understand the simple, cost-effective ways to create leads. There are two major ways of marketing- inbound marketing and outbound marketing, both equally useful in generating leads.   Inbound Marketing Inbound marketing is when you push the potential customers towards your company, it mainly involves spreading

Three Simple Approaches To Boost Your Business Brand

Does brand identity crucial for small business too? If you are a Small-scale business and are already aware of branding yet don’t know what exactly should be done?     Use these three approaches to boost your Business Brand. Remember, It is a must to consider the brand since it is the organ of the business