Customer First Always!
Yes, read the title one more time, because I can’t emphasize enough on the importance of customer first attitude. We are now living in a world where customer is the king, and companies are only here to fulfil the customer’s demands. One negative review or one unhappy customer can significantly damage your company’s image and indirectly affect your sales.
Here are a few advantages to following our customer first moto-
- Easy customer retention
It costs five to twenty-five times more to acquire a new customer than to retain an existing customer. With customer loyalty, also comes good word of mouth and therefore, increased sales.
- Good reviews or positive feedback
This is mainly relevant for the services industries, people these days do not try a new restaurant or a parlour without first checking their ratings and reviews.
- Efficient processes
Because of the focus on customers, your employees will remain motivated to follow proper work processes. The end- to- end processes from start of making the product till delivery will be streamlined with the customer first moto.
- Stay up-to-date with the market
Since you are trying to meet your customer’s expectations, your product will strive to meet the standards of those offered by the best in the market.
With these extremely useful benefits, I believe, each of you should empower your customer service department to solve all your customers problems. This will give you advantage over your competition and drive more sales without a doubt.